MONROE, N.C., June 2025 — A Monroe-based entrepreneur has launched a national technology platform aimed at solving one of the oldest problems in the home services industry: what happens when a customer calls after hours and nobody picks up.
AfterHoursLeads™, headquartered here in Union County, goes live today at afterhoursleads.com. The platform deploys AI-powered agents that answer after-hours phone calls for home service contractors — plumbers, HVAC technicians, electricians, roofers, and 26 other trades — qualifying leads and booking appointments automatically, around the clock.
The launch comes at a time when the Charlotte metro area and surrounding communities are experiencing significant growth in both residential construction and home renovation, driving demand for reliable home service professionals. But many of these businesses — from one-person operations to mid-size companies — lack the staff or infrastructure to handle calls that come in after 5 p.m., on weekends, or during holidays.
Industry data shows that 62% of calls to home service businesses go unanswered outside of standard business hours. Of those callers, 67% never leave a voicemail — they simply call the next company on the list. For a contractor with an average job ticket of $800, that can translate to more than $115,000 in lost revenue per year.
"I grew up around contractors in this area — guys who are incredible at their trade but lose business every single night because they can't answer the phone at 9 p.m.," said the founder of AfterHoursLeads™. "This platform levels the playing field. A two-person plumbing shop in Monroe can now have the same after-hours presence as a national franchise."
The platform supports 30 home service verticals and offers two pricing tiers: a Growth Partnership plan at $199 per month plus 12% revenue share on closed jobs, and a Premium plan at $997 per month flat rate — designed for higher-volume operators. Both plans include AI call answering, lead qualification, and appointment booking with no per-minute charges.
While AfterHoursLeads™ serves contractors nationwide, its roots in the Monroe community are central to the company's identity. The founder cited the region's strong base of skilled tradespeople and growing population as both inspiration and proof of concept.
"Union County has some of the best contractors in the state, and the Charlotte metro is booming. But growth means more competition, and the businesses that win are the ones that answer the phone — even at midnight on a Saturday. That's what we make possible."
The company is currently onboarding contractors across all 30 supported verticals nationwide, with a particular focus on the Carolinas and the broader Southeast.